Doritos severs ties with transgender influencer in Spain following online boycott threat

PepsiCo’s Doritos has decided to cut ties with transgender influencer, Aless Gibaja, in Spain, following a threat of online boycott over his participation in the company’s advertising campaign. The brand, which has historically championed inclusion and diversity, has taken note of the public’s concerns over Gibaja’s controversial past posts.

Gibaja was appointed as the face of the “Doritos Rainbow” campaign, a special edition campaign happening throughout the month of September, dedicated to supporting