GM ditching ‘Ultium’ name for batteries and tech amid EV changes
General Motors (GM) has announced a change in its approach to naming its battery and electric vehicle technology. The company has decided to stop using the name ‘Ultium’ for its batteries and associated technology. Instead, GM will include details of the technology under the specific vehicle brand, helping customers to better understand the differences and benefits of each. This decision was made as part of the company’s continuing efforts to simplify the EV buying experience for customers and streamline its operations.
The vehicles themselves will still be powered