Local Music Industry in Pandemic: B-SIDE QuaranTunes

The COVID-19 pandemic has brought about unprecedented challenges for the music industry worldwide. With live performances and concerts being cancelled or postponed indefinitely, musicians and artists have been forced to adapt to the new normal. In the Philippines, the local music industry has also been hit hard by the pandemic. However, amidst the chaos, a new initiative has emerged to support local musicians and keep the music alive – B-SIDE QuaranTunes.

B-SIDE QuaranTunes is a virtual concert series that showcases local musicians and artists from different genres. The initiative was launched in April 2020 by B-SIDE Productions, a Manila-based events company that has been promoting local music for over a decade. The concept behind B-SIDE QuaranTunes is simple – to provide a platform for local musicians to perform and connect with their audience, even in the midst of a pandemic.

The virtual concerts are streamed live on B-SIDE Productions’ Facebook page every Saturday night. Each episode features two to three local artists who perform their original songs and covers. The artists are also interviewed by the hosts, giving viewers a glimpse into their lives and music journey. The virtual concerts are free to watch, but viewers are encouraged to donate to the artists’ chosen beneficiaries.

B-SIDE QuaranTunes has been a huge success, with thousands of viewers tuning in every week. The initiative has not only provided a platform for local musicians to perform, but it has also helped to raise funds for various causes. Some of the beneficiaries of the virtual concerts include COVID-19 relief efforts, animal welfare organizations, and mental health advocacy groups.

The virtual concerts have also helped to foster a sense of community among local musicians and music lovers. Through the comments section, viewers are able to interact with the artists and show their support. The virtual concerts have also inspired other initiatives, such as online music festivals and virtual open mic nights.

B-SIDE QuaranTunes has proven that even in the midst of a pandemic, music can still bring people together. The initiative has not only supported local musicians, but it has also provided a source of entertainment and inspiration for viewers. As the pandemic continues, B-SIDE QuaranTunes will continue to showcase the best of local music and keep the music alive.